Small business has some advantages that big business does not. They can float like a butterfly and sting like a bee, they can move and pivot as the situation demands.

How does a 94-year-old company, which has been around so long it has become part of the popular culture, go bankrupt? I discuss the multitude of failures that led to the ultimate fall of RadioShack, and what you can do to avoid making the same mistakes.

Every business needs to grow, but they need to grow with precision. Not to fast, not to slow not too big and not too small.

Sometimes we do something and do not realize there is a name for it. The 5 whys technique is a great example of this.

Is COVID hampering your hustle or is it just masking your excuses?

Today I discuss the basics of the razor and blades business model. This is the model where you give away or sell at a low price point even at or below cost to create a demand for a high margin item that you need to make it work.

There is a balance when it comes to getting the proper equipment.

We often when we first start out trying to market to everyone and everywhere. This can be expensive and is rather ineffective. It is best to figure out who your target market is, and what defines them, then market to that group.

Yes we need to innovate and keep up with the way business is going, but we need to be strategic about it.

One thing my dad often said was this “ There is never time to do things right… but always time to do them again”

One of the hardest parts of being business is not knowing what to do, it is doing what you know needs to be done.

Sometimes if your brand is having a hard time getting off the ground, or growth stagnating it may be helpful to rebrand.

Often as a business owner, we are requested to provide goods and services for exposure, that is not to get paid, but be able to advertise. This is often a losing prospect but there are times and places where it can be a good thing.

Sometimes we focus on fighting over one slice of pie instead of planting an orchard.

There is an old saying, “You can please some of the people some of the time, but you cannot please all of the people all of the time. This is an extremely valid statement these days.

While there are some bedrock principles in your life and business, how you apply them is individual. There is no one set pricing, marketing, or even sales strategy that fits everyone.

I am a bookworm. I have been one since I learned how to read. It turns out a large number of successful people read a lot as well. These people include, Bill Gates, Warren Buffet, and Elon Musk. If you read a lot you are in great company.

Growing up I wanted to be a computer guy, a programmer, and my friend wanted to be a cook and we were taking courses in those fields. However, my friend realized he really did not want to be a cook, and I realized I really did not want to be a programmer.

When it comes to learning to succeed, it is good to learn from other people’s failures, not just people’s success.