In April of 2019, Marvel Studios released its highly anticipated movie “Avengers: Endgame.” It hit the box office like a nuclear bomb. It broke or shattered over 144 records in 6 days, and its final gross was $2.796 billion making it the highest grossing film of all time. (Not adjusted for Inflation)

Now there are many, many reasons for this amazing achievement, and you can find a lot of articles that go into the details of opening days, amount of theaters available, etc.  However, I am going to focus on something I have not seen one of these writers talk about. That is the value that Marvel has created as a brand.

For further reading you can check out my blog post on the subject, by clicking here. Marvel's Avengers Endgame: Value

For my previous podcast click here. The Struggle of Pricing

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Thanks for listening to the O’Connor Bootstrap podcast, an Atheoz business solutions podcast. you can reach out to me at Isaiah@ballongeventbyraa.com if you enjoy my podcasts please subscribe, if you are feeling generous you can find me on Patreon at Atheoz Isaiah O’Connor https://www.patreon.com/user?u=19166559 For past podcast episodes and blogs please visit our website atheoz.com thank you, everyone, and take care.

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Until next time, I have been,
Your Friendly Neighborhood Entrepreneur,
Isaiah O’Connor